Amara in Training

Category: Design

  • Hired by Amazon, Moving to Seattle, Learning Ruby/Rails, And Other Good Things

    It’s been a long while since I’ve updated here! As you may have noticed, my running is a bit off. Well, it’s like, super off. It’s so off that I’m sleeping with my running gear on so that when I get up tomorrow morning it’s the first thing I do! I’ve only logged 5 runs…

  • A Few Observations From Today

      On my run: I ran the Miles for Melanoma 5K this morning in Fullerton. Along the run route they had volunteers hold signs of people whom have passed from cancer. It was also very nice to see families and teams working together to fundraise for a cause that was so close to them. The run…

  • The Quickest Brand Identity Project I’ve Ever Completed

    I designed the logo, website, and a social media theme TODAY in 8 hours. Now, I usually can’t pull these types of miracles for my clients, so don’t expect it! Also, fast doesn’t always mean good, so be weary if someone will actually rush through such an important process. I had a lot of time…

  • The Best Way To Motivate Every Creative

    I love what I do. I love it, I love it, I love it. It is days like today that I thank the starry sky above that I’ve been blessed with the brains, determination, and opportunity to pursue my passions fearlessly. Last night I slept when I wanted to. This morning, I woke up when I…

  • Feeling Rather Tiny Today

    I woke up from one of my infamous 10-minute-dream-flash naps and per my usual routine I scrolled through my timeline to find a (somewhat) ironically poetic mini-meme started my one of my favorite music artists, @ladysov. From the way I’ve been feeling as of late, it seemed eerily appropriate. I was once that young girl that felt…

  • Unleashing The Humble Artist Inside

    For the most part I don’t really consider myself an artist. I think it’s because I’m jealous that real artists have talent. (Designers have talent too, I suppose. Just a different type of talent, a combinative talent of sorts.) Which then begs the question, what is the difference between art and design? I’ve entertained this…

  • The Creative Process for Creatives Can Get Pretty Creative

    Whoever says being creative is a natural process is pretty much lying. Creativity takes lots of energy, guts, emotions, and work. I’m one of the lucky few. I’m paid to be creative. When that happens and I don’t feel like I’m being creative enough, pandemonium ensues. (It’s all inside of my head at least. See “guilt”…

  • Empty Pursuits of Happiness?

    A mutual friend, with whom I went to design school with, posted a great article on the endeavor to reconnect with his creativity by way of strategic unplugging. The thing about design is that the pursuit of a career in such a florid profession requires a LOT of passion. You have to love what you…

  • A Design & Marketing Manifesto: Integrity in Practice

    Design and marketing are very powerful at influencing public opinion and consumption patterns. When combined, they are a force to be reckoned with. To much of my chagrin, the world runs on emotion and money. Unfortunately there are people who are puppeteering the show, pulling at the purse strings of an ignorant public that unknowingly…